Finding the right highly-skilled professional takes significant time and effort, including in-depth research, detailed comparisons, and deciphering which online reviews are reliable and authentic. Expertise features only objectively quantified and qualified professionals hand-picked by our selection process. We do the research to understand what’s important when searching for experienced professionals — whether dentists, attorneys, or roofers — so our readers trust that when we say a company is one of the best, it is.

What We Do

Our proprietary research and selection process identifies the top service professionals in over 200 different industries across the top cities in the United States. Every month we help over 10M customers find the best qualified service professional for their needs. To date, we’ve analyzed over 10M companies and have generated $200M in revenue for the local businesses we feature on our site.

Our Selection Process

We start by identifying a broad pool of active professionals within a given business category and geographical area. Using our custom tools and resources, we analyze only publicly available data.

Next, we verify contact and license information to assure selection candidates are actively doing business and are in good standing in their communities.

Then, we use our in-house software to grade each business across the following selection criteria:

• Reputation: A history of satisfied customers giving excellent recommendations
• Credibility: Established in their industry with licensing, accreditations, and awards
• Experience: Masters of their craft, based on years of practical experience and education
• Engagement: Approachable and responsive to clients and available for new business
• Professionalism: Dedicated to providing consistently quality work and impeccable customer service

Finally, we hand-pick the best. Our team conducts a manual review to verify that each company on our list is truly one of the best. We then write unique and detailed business descriptions for each company.

Guides and Resources

In addition to publishing city-specific articles about our hand-selected businesses, Expertise features a library of how-to guides written by experienced contributors. Our resources connect readers with industry professionals for advice and trends, so consumers can make informed decisions about their goals, projects, and hiring choices.