SuperFlow Technology International
The industry leader in high performance flow bench technology, producing and marketing a wide range of engine and chassis dynamometers worldwide.
Developed and managed the execution of all global B2B marketing strategies for SuperFlow’s worldwide brands in key European and Asian markets including: Belgium, Germany and China. Managed all aspects of a multi-channel marketing campaign including lead generation programs, public relations, advertising, sales collateral, direct mail, trade show design and management, website design and development, multimedia, celebrity product endorsement with Jay Leno’s Garage, strategic partnerships with NASCAR and digital marketing strategies.
RESULTS:
The global marketing campaign exceeded all revenue records by generating over $9.7 million in sales and established the SuperFlow brand in the global marketplace. Making it the single most effective and profitable campaign in SuperFlow’s 28-year history.
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